Mobile Services Acceptance Model

Authors:
Shang Gao;John Krogstie;Per Anton Gransæther
Affiliations:
-;-;-
Venue:
ICHIT '08 Proceedings of the 2008 International Conference on Convergence and Hybrid Information Technology
Year:
2008

Citing 0
Cited 3

Developing an instrument to measure the adoption of mobile services

Mobile Information Systems
The adoption of mobile tourism services: an empirical study

Proceedings of the 10th International Conference on Advances in Mobile Computing & Multimedia
Adoption of mobile information services: An empirical study

Mobile Information Systems

Quantified Score

Hi-index	0.00

Visualization

Abstract

Along with the rapid development of information and communication technology, more and more mobile commerce applications are available. However, what is the user's perception and reaction of those new applications? It is critical to study the factors that influence the user adoption of mobile applications. In this research work, we propose an extended technology acceptance model, which is called mobile services acceptance model, with a consideration of trust, context, and personal initiatives and characteristics factors in addition to perceived usefulness and perceived ease of use. Furthermore, in order to demonstrate the applicability of the mobile services acceptance model, one case study with respect to the user adoption of the mobile application---FindMyFriends is presented.