Lattice Based Privacy Negotiation Rule Generation for Context-Aware Service

Authors:
Yonnim Lee;Debashis Sarangi;Ohbyung Kwon;Min-Yong Kim
Affiliations:
School of International Management, Kyunghee University, South Korea;Department of Mathematics, Indian Institute Of Technology Kharagpur, Kharagpur, India;School of International Management, Kyunghee University, South Korea;School of International Management, Kyunghee University, South Korea
Venue:
UIC '09 Proceedings of the 6th International Conference on Ubiquitous Intelligence and Computing
Year:
2009

Citing 6
Cited 1

Privacy in e-commerce: stated preferences vs. actual behavior

Communications of the ACM - Transforming China
A trust-based consumer decision-making model in electronic commerce: The role of trust, perceived risk, and their antecedents

Decision Support Systems
Concept lattices for visualizing and generating user profiles for context-aware service recommendations

Expert Systems with Applications: An International Journal
Consumer Privacy and Marketing Avoidance: A Static Model

Management Science
A new reverse auction agent system for m-commerce using mobile agents

Computer Standards & Interfaces
Implementing privacy negotiations in e-commerce

APWeb'06 Proceedings of the 8th Asia-Pacific Web conference on Frontiers of WWW Research and Development

Modeling and Respecting Privacy Specification when Composing DaaS Services*

International Journal of Web Services Research

Quantified Score

Hi-index	0.00

Visualization

Abstract

Online privacy has consistently been a major concern for customers, growing commensurately with the growth of online commerce. Individuals often have serious concerns that their online activities are being monitored, which can prevent them from using online services. With this concern in view, service providers have started making their privacy policies more clear to customers. However, legacy systems often lack flexibility and the inability to adapt to user's interests, which are often the main reasons for inappropriate agreement. Negotiation between the service provider and user can be a possible solution to reach an agreement which seems appealing and profitable to both parties. In this paper we have developed a negotiation mechanism using the concept lattice approach. Using concept lattices in a privacy policy makes it flexible and allows both the parties to sacrifice a few interests for mutual benefits and appropriate agreement.