Mining the network value of customers
Proceedings of the seventh ACM SIGKDD international conference on Knowledge discovery and data mining
Mining knowledge-sharing sites for viral marketing
Proceedings of the eighth ACM SIGKDD international conference on Knowledge discovery and data mining
Supporting Trust in Virtual Communities
HICSS '00 Proceedings of the 33rd Hawaii International Conference on System Sciences-Volume 6 - Volume 6
Using context- and content-based trust policies on the semantic web
Proceedings of the 13th international World Wide Web conference on Alternate track papers & posters
A Reputation-Chain Trust Model for the Semantic Web
AINA '06 Proceedings of the 20th International Conference on Advanced Information Networking and Applications - Volume 02
Develop a Computational Trust Prototype for the Semantic Web
ICDEW '06 Proceedings of the 22nd International Conference on Data Engineering Workshops
Whom should I trust?: the impact of key figures on cold start recommendations
Proceedings of the 2008 ACM symposium on Applied computing
Mining opinion features in customer reviews
AAAI'04 Proceedings of the 19th national conference on Artifical intelligence
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Most previous trust mechanisms mainly focus on reputation or authentication issues, which do not consider the large amount of system-provided and user-generated content published on web. In this paper, we propose to build trust in online community by mining web content. We first pinpoint several trust characteristics which have been overlooked previously. Then, we introduce trust reasoning functions to infer trust relationships among users. Last, we present several trust strategies and illustrate how to calculate trust values through social network. Although we choose Epinions as our example, the mechanisms proposed in this paper are also applicable to other electronic applications.