Measurement models for survivability and competitiveness of very large E-marketplace

  • Authors:
  • Jingzhi Guo;Chengzheng Sun

  • Affiliations:
  • School of Computing and Information Technology, Griffith University, Nathan, QLD, Australian;School of Computing and Information Technology, Griffith University, Nathan, QLD, Australian

  • Venue:
  • ICCS'03 Proceedings of the 2003 international conference on Computational science: PartII
  • Year:
  • 2003

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Abstract

E-Marketplace is a man-made profit center with emergent customer requirements. This emergence nature poses many difficulties for e-marketplace to satisfy its customers and thus affects its survivability and competitiveness. To challenge this issue, this paper has introduced a novel emergent emarketplace model, and analyzed and quantified the emergent properties of emarketplace from simple ESMs to very large complex electronic intermediary EIMs. The measurement models developed in this paper are very useful for producing dynamic interaction records appropriate for further simulation model of e-marketplaces.