Building solutions for web personalization

Authors:
Nicoleta David;Claudia-Georgeta Carstea;Lucian Patrascu;Ioan-Gheorghe Ratiu;Lidia Mandru
Affiliations:
"George Baritiu" University, Brasov, Romania;"George Baritiu" University, Brasov, Romania;"George Baritiu" University, Brasov, Romania;"George Baritiu" University, Brasov, Romania;"George Baritiu" University, Brasov, Romania
Venue:
AIKED'10 Proceedings of the 9th WSEAS international conference on Artificial intelligence, knowledge engineering and data bases
Year:
2010

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Abstract

Web personalization is one of the most popular ways of increasing traffic at web sites and allows a web user to choose the content and layout of their own portal web page. Due to the explosive growth of the Web, the domain of Web personalization has gained great momentum both in the research and commercial areas.