Designing games with a purpose
Communications of the ACM - Designing games with a purpose
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This paper presents study results based on a specially designed and constructed web platform called www.sketcharoo.com. Sketcharoo uses a "Game with a Purpose" (GWAP) and a conventional survey to investigate how online participants translate text terms into drawings, and back into text. A specially developed "Simplicity Index" permits the quantification of symbol performance. The investigation of acts of cognition and translation are of great relevance for psychology, marketing, and design. This is of importance for big content providers such as Google, market researchers, psychologists, and educators. We are presenting examples of both the numerical results obtained from participant text input, as well as some of the sketches provided by participants. Our system gives good insight into, and allows for, efficient symbol creation and verification, and represents an attractive and cost efficient way to engage the web population in these efforts.