Factors affecting lifelong learners' intention to continue using e-learning website: an empirical study

Authors:
Hsiu-Li Liao;Su-Houn Liu;Shih-Ming Pi;You-Jie Chou
Affiliations:
Department of Information Management, Chung Yuan Christian University, Chung Li, Taiwan, ROC;Department of Information Management, Chung Yuan Christian University, Chung Li, Taiwan, ROC;Department of Information Management, Chung Yuan Christian University, Chung Li, Taiwan, ROC;Department of Information Management, Chung Yuan Christian University, Chung Li, Taiwan, ROC
Venue:
ICWL'10 Proceedings of the 2010 international conference on New horizons in web-based learning
Year:
2010

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Abstract

In an era of rapid change, with a need for lifelong learning, this study aimed to explore the behaviors of lifelong learning by proposing an integrated theoretical framework for the lifelong learners' usage behavior on web-based e-learning. The research model draws on TAM and integrates with TPB to predict the lifelong learners' intention to continue using e-learning. Subjects were randomly selected from the members of the SME Online University in Taiwan and analyzed using partial least squares structural model (PLS). Results showed that course flexibility, course quality, system functionality and system response significantly affect learners' perceptions. Both the perceived usefulness and perceived ease-of-use have positive effects on users' intentions of continued use of the e-learning website. Additionally, our research findings indicated that for lifelong learning, learners' perceived behavioral control should be considered in the model for their planned behavior of e-learning activities.