Discovering stages in web navigation

  • Authors:
  • V. Hollink;M. van Someren;S. ten Hagen

  • Affiliations:
  • Faculty of Science, University of Amsterdam, Amsterdam, The Netherlands;Faculty of Science, University of Amsterdam, Amsterdam, The Netherlands;Faculty of Science, University of Amsterdam, Amsterdam, The Netherlands

  • Venue:
  • UM'05 Proceedings of the 10th international conference on User Modeling
  • Year:
  • 2005

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Abstract

Users of web sites often do not know exactly what they are looking for or what the site has to offer. During navigation they use the information found so far to formulate their information needs and refine their search. In these cases users need to pass through a series of pages before they can use the information that will eventually answer their question. Recommender systems aimed at leading users to target pages directly do not provide optimal assistance to these users. In this paper we propose a method to automatically divide web navigation into a number of stages. A recommender can use these stages to recommend pages which do not only match the topic of a user's search, but also the current stage of the navigation process. As these recommendations are more tailored toward the user's current situation, they can provide better assistance than recommendations made by traditional recommender systems.