What is user engagement? A conceptual framework for defining user engagement with technology
Journal of the American Society for Information Science and Technology
Measuring the user experience on a large scale: user-centered metrics for web applications
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
Understanding web browsing behaviors through Weibull analysis of dwell time
Proceedings of the 33rd international ACM SIGIR conference on Research and development in information retrieval
User engagement: the network effect matters!
Proceedings of the 21st ACM international conference on Information and knowledge management
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In the online world, user engagement refers to the phenomena associated with being captivated by a web application and wanting to use it longer and frequently. Nowadays, many providers operate multiple content sites, very different from each other. Due to their extremely varied content, these are usually studied and optimized separately. However, user engagement should be examined not only within individual sites, but also across sites, that is the entire content provider network. In previous work, we investigated networked user engagement, by defining a global measure of engagement that captures the effect that sites have on the engagement on other sites within the same browsing session. Here, we look at the effect of links on networked user engagement, as these are commonly used by online content providers to increase user engagement.