WINE'12 Proceedings of the 8th international conference on Internet and Network Economics
On fixed-price marketing for goods with positive network externalities
WINE'12 Proceedings of the 8th international conference on Internet and Network Economics
Inequalities on submodular functions via term rewriting
Information Processing Letters
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We consider the Unconstrained Sub modular Maximization problem in which we are given a non-negative sub modular function $f:2^{N}\right arrow R^+$, and the objective is to find a subset $S\subseteq N$ maximizing $f(S)$. This is one of the most basic sub modular optimization problems, having a wide range of applications. Some well known problems captured by Unconstrained Sub modular Maximization include Max-Cut, Max-DiCut, and variants of Max-SAT and maximum facility location. We present a simple randomized linear time algorithm achieving a tight approximation guarantee of $1/2$, thus matching the known hardness result of Feige et al. Our algorithm is based on an adaptation of the greedy approach which exploits certain symmetry properties of the problem. Our method might seem counterintuitive, since it is known that the greedy algorithm fails to achieve any bounded approximation factor for the problem.