Real options analysis of the timing of IS investment decisions
Information and Management
Place to Space: Migrating to Ebusiness Models
Place to Space: Migrating to Ebusiness Models
A Case for Using Real Options Pricing Analysis to Evaluate Information Technology Project Investment
Information Systems Research
The telecommunication industry revisited: the changing pattern of partnerships
Communications of the ACM - A game experience in every application
Supply Contracts, Profit Sharing, Switching, and Reaction Options
Management Science
Information Revelation, Incentives, and the Value of a Real Option
Management Science
Investment decisions in the wireless industry applying real options
Telecommunications Policy
Online Low-Price Guarantees---A Real Options Analysis
Operations Research
On the Valuation of Multistage Information Technology Investments Embedding Nested Real Options
Journal of Management Information Systems
Managing Information Technology Investment Risk: A Real Options Perspective
Journal of Management Information Systems
Active ERP implementation management: A Real Options perspective
Journal of Systems and Software
Knowledge-based organization evaluation
Decision Support Systems
Real options and technology management: Assessing technology migration options in wireless industry
Telematics and Informatics
Journal of Management Information Systems
Real Options in Technology Licensing
Management Science
A Framework Using Two-Factor Price Lattices for Generation Asset Valuation
Operations Research
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With a rich fare of localized content, but limited regional media outlet channels, mobile content generates new business opportunities for Media News, a small media company with considerable growth potential. Two business models are considered: partnering with wireless service providers and strategic alliances with mobile content syndicators. First, the models are evaluated based on their resource requirements, market share acquisition, revenue generation, and nature, scope and control of content and bandwidth. Then, real options analysis is used to value Media News' managerial flexibility in responding to uncertainty in investment choices specific to the media industry. The modeling approach, analytical methods, and decision support tools employed in this paper serve as exemplar for engineering managers involved in strategic investment decisions, especially in emerging areas such as mobile commerce.