Building the Virtual State: Information Technology and Institutional Change
Building the Virtual State: Information Technology and Institutional Change
Information Systems Research
Innovation in innovation?: the technology enactment framework
Social Science Computer Review
Information systems development as emergent socio-technical change: a practice approach
European Journal of Information Systems - Special issue: From technical to socio-technical change: Tackling the human and organizational aspects of systems development projects
Information systems in the public sector: The e-Government enactment framework
The Journal of Strategic Information Systems
Political dialog evolution in a social network
Proceedings of the 13th Annual International Conference on Digital Government Research
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Organizations of all types are taking advantage of social media and social networks such as Facebook or Twitter to communicate with their stakeholders. Public managers are also using social media as an engaging and low cost strategy in social marketing programs. However, social media and social networks constitute good examples of technology artifacts with embedded social structures that interact with organizational strategies, potentially limiting design strategies. The technology enactment framework has been used to analyze the factors that affect the adoption implementation, and use of social media technology the case of the Puebla Sana (Healthy Puebla) program in the State of Puebla, Mexico. Social media is used as a key component of a social marketing strategy to promote healthy habits. The case illustrates complex interactions between technology and organizational properties in the process of technology enactment.