Information technology diffusion: a review of empirical research
ICIS '92 Proceedings of the thirteenth international conference on Information systems
Information systems innovation among organizations
Management Science
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ACM Transactions on Information Systems (TOIS) - Special issue on social science perspectives on IS
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Information Systems and Global Diversity
Information Systems and Global Diversity
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Free Software, Free Society: Selected Essays of Richard M. Stallman
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Proceedings of the IFIP TC8/WG8.2 Working Conference on Realigning Research and Practice in Information Systems Development: The Social and Organizational Perspective
Talking the IS Innovation Walk
Proceedings of the IFIP TC8/WG8.2 Working Conference on Global and Organizational Discourse about Information Technology
Conventions: An Interpretation of Deep Structure in Organizations
Organization Science
Free as in Freedom: Richard Stallman's Crusade for Free Software
Free as in Freedom: Richard Stallman's Crusade for Free Software
Information and Organization
Revising the Conceptualization of Computerization Movements
The Information Society
Computerization Movements and Technology Diffusion: From Mainframes to Ubiquitous Computing
Computerization Movements and Technology Diffusion: From Mainframes to Ubiquitous Computing
Innovating mindfully with information technology
MIS Quarterly
The transformation of open source software
MIS Quarterly
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In this paper we propose rhetoric as a valuable yet underdeveloped alternative paradigm for examining IT diffusion. Building on recent developments of computerization movements theory, our rhetorical approach proposes that two central elements of the theory, framing and ideology, rather than being treated as separate can be usefully integrated. We suggest that IT diffusion can be usefully explored through examining the interrelationship of the deep structures underlying ideology and the type and sequence of rhetorical claims underpinning actors' framing strategies. Our theoretical developments also allow us to better understand competing discourses influencing the diffusion process. These discourses reflect the ideologies and shape the framing strategies of actors in the broader field context. We illuminate our theoretical approach by drawing on the history of the diffusion of free and open source software.