WWW '03 Proceedings of the 12th international conference on World Wide Web
The perfect search engine is not enough: a study of orienteering behavior in directed search
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
Don't Make Me Think: A Common Sense Approach to the Web (2nd Edition)
Don't Make Me Think: A Common Sense Approach to the Web (2nd Edition)
Hierarchical topic segmentation of websites
Proceedings of the 12th ACM SIGKDD international conference on Knowledge discovery and data mining
Information Architecture for the World Wide Web
Information Architecture for the World Wide Web
Identifying a hierarchy of bipartite subgraphs for web site abstraction
Web Intelligence and Agent Systems
Designing web navigation
Diversifying web search results
Proceedings of the 19th international conference on World wide web
Studying trailfinding algorithms for enhanced web search
Proceedings of the 33rd international ACM SIGIR conference on Research and development in information retrieval
Assessing the scenic route: measuring the value of search trails in web logs
Proceedings of the 33rd international ACM SIGIR conference on Research and development in information retrieval
Optimizing two-dimensional search results presentation
Proceedings of the fourth ACM international conference on Web search and data mining
The Elements of User Experience: User-Centered Design for the Web and Beyond
The Elements of User Experience: User-Centered Design for the Web and Beyond
Topical clustering of search results
Proceedings of the fifth ACM international conference on Web search and data mining
Probabilistic models for personalizing web search
Proceedings of the fifth ACM international conference on Web search and data mining
Learning to rank with multi-aspect relevance for vertical search
Proceedings of the fifth ACM international conference on Web search and data mining
Proceedings of the 21st international conference on World Wide Web
Document hierarchies from text and links
Proceedings of the 21st international conference on World Wide Web
MenuMiner: revealing the information architecture of large web sites by analyzing maximal cliques
Proceedings of the 21st international conference companion on World Wide Web
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As a result of additional semantic annotations and novel mining methods, Web site taxonomies are more and more available to machines, including search engines. Recent research shows that after a search result is clicked, users often continue navigating on the destination site because in many cases a single document cannot satisfy the information need. The role Web site taxonomies play in this post-search navigation phase has not yet been researched. In this paper we analyze in an empirical study of three highly-frequented Web sites how Web site taxonomies influence the next browsing steps of users arriving from a search engine. The study reveals that users not randomly explore the destination site, but proceed to the direct child nodes of the landing page with significantly higher frequency compared to the other linked pages. We conclude that the common post-search navigation strategy in taxonomies is to descend towards more specific results. The study has interesting implications for the presentation of search results. Current search engines focus on summarizing the linked document only. In doing so, search engines ignore the fact the linked documents are in many cases just the starting point for further navigation. Based on the observed post-search navigation strategy, we propose to include information about child nodes of linked documents in the presentation of search results. Users would benefit by saving clicks, because they could not only estimate whether the linked document provides useful information, but also whether post-search navigation is promising.