What is he/she like?: estimating Twitter user attributes from contents and social neighbors

Authors:
Jun Ito;Takahide Hoshide;Hiroyuki Toda;Tadasu Uchiyama;Kyosuke Nishida
Affiliations:
NTT Corporation, Yokosuka-shi, Kanagawa, Japan;NTT Corporation, Yokosuka-shi, Kanagawa, Japan;NTT Corporation, Yokosuka-shi, Kanagawa, Japan;NTT Corporation, Yokosuka-shi, Kanagawa, Japan;NTT Resonant Inc., Minato-ku, Tokyo, Japan
Venue:
Proceedings of the 2013 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining
Year:
2013

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Abstract

We propose a new method for estimating user attributes (gender, age, occupation, and interests) of a Twitter user from the user's contents (profile document and tweets) and social neighbors, i.e. those whom the user has mentioned. Our labeling method is able to collect a large amount of training data automatically by using Twitter users associated with a blog account. Furthermore, we experiment estimation methods using social neighbors with three adjustable levels of its information and show that our method, which uses the target user's profile document and tweets and the neighbors' profile documents (not including tweets), achieves the best accuracy.