Digital interventions for sustainable urban mobility: a pilot study

  • Authors:
  • Silvia Gabrielli;Rosa Maimone

  • Affiliations:
  • CREATE-NET, TRENTO, Italy;CREATE-NET, TRENTO, Italy

  • Venue:
  • Proceedings of the 2013 ACM conference on Pervasive and ubiquitous computing adjunct publication
  • Year:
  • 2013

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Abstract

This paper presents results from a pilot study aimed to explore the design of behavior change interventions for sustainable urban mobility. Eight participants were provided with a mobile app deploying a novel combination of goal-setting, self-monitoring, rewards and sharing features in order to observe, over a month period, relevant changes in their transport choices and habits. The digital intervention produced an increase of sustainable transport choices of 14% and contributed to raise participants' environmental awareness, particularly regarding the