AdVisual: a visual-based advertising system

  • Authors:
  • Chao Dong;Shifeng Chen;Xiaoou Tang

  • Affiliations:
  • The Chinese University of Hong Kong, Hong Kong, China;Shenzhen Institutes of Advanced Technology, CAS, China, Shen Zhen, China;The Chinese University of Hong Kong, Hong Kong, China

  • Venue:
  • Proceedings of the 21st ACM international conference on Multimedia
  • Year:
  • 2013

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Abstract

In this work, we present a visual-based contextual advertising system, AdVisual. It is designed for content service providers to effectively select relevant ads for online videos. First, it will analyze each video and extract high level semantic visual information including specific objects, people, and significant scenes. Then ads highly related to the visual concepts are associated with the corresponding shots. As AdVisual is a user interaction system, it allows users to select favorite ads relevant to the video. By saliency detection, selected ads will be displayed as an overlay window embedded at the non-intrusive part of the shot.