Communications of the ACM
Recommender systems in e-commerce
Proceedings of the 1st ACM conference on Electronic commerce
Analysis of recommendation algorithms for e-commerce
Proceedings of the 2nd ACM conference on Electronic commerce
Item-based collaborative filtering recommendation algorithms
Proceedings of the 10th international conference on World Wide Web
Hybrid Recommender Systems: Survey and Experiments
User Modeling and User-Adapted Interaction
Recommender System Based on Consumer Product Reviews
WI '06 Proceedings of the 2006 IEEE/WIC/ACM International Conference on Web Intelligence
Tagommenders: connecting users to items through tags
Proceedings of the 18th international conference on World wide web
TrustWalker: a random walk model for combining trust-based and item-based recommendation
Proceedings of the 15th ACM SIGKDD international conference on Knowledge discovery and data mining
Short and tweet: experiments on recommending content from information streams
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
Recommending twitter users to follow using content and collaborative filtering approaches
Proceedings of the fourth ACM conference on Recommender systems
Predicting product adoption in large-scale social networks
CIKM '10 Proceedings of the 19th ACM international conference on Information and knowledge management
Recommender Systems: An Introduction
Recommender Systems: An Introduction
Investigating topic models for social media user recommendation
Proceedings of the 20th international conference companion on World wide web
Proceedings of the 12th ACM conference on Electronic commerce
Empirical analysis of predictive algorithms for collaborative filtering
UAI'98 Proceedings of the Fourteenth conference on Uncertainty in artificial intelligence
Collaborative Filtering Recommender Systems
Foundations and Trends in Human-Computer Interaction
Tweet recommendation with graph co-ranking
ACL '12 Proceedings of the 50th Annual Meeting of the Association for Computational Linguistics: Long Papers - Volume 1
Social contextual recommendation
Proceedings of the 21st ACM international conference on Information and knowledge management
Predicting purchase behaviors from social media
Proceedings of the 22nd international conference on World Wide Web
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E-commerce companies are increasingly encouraging their users to connect to social media venues such as Facebook and Pinterest. The main strategic goal of such social connections is to boost user interaction and adoption on social media. However only a few efforts have been focused so far on leveraging users' social profiles to personalize the e-commerce experience and to recommend products of interest. In this paper, we start exploring this topic by investigating if a user's social media profile can be used to predict and recommend what type of products and what brands the social user is more likely to buy. More specifically, we study the correlation between the brands liked by the user on social media sites and those purchased on an e-commerce site. We then leverage these correlations in a brand prediction system, showing that social media can be effectively used to recommend branded products when user-user collaborative filtering techniques are used.