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Proceedings of the 9th WebKDD and 1st SNA-KDD 2007 workshop on Web mining and social network analysis
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PET'06 Proceedings of the 6th international conference on Privacy Enhancing Technologies
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International Journal of Information Management: The Journal for Information Professionals
Beyond Demographics -- Explaining Diversity in Organizational Social Media Usage
HICSS '13 Proceedings of the 2013 46th Hawaii International Conference on System Sciences
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The goal of this article is to introduce the 6As model of social content management. The paper argues that in order for business managers to deal with social media resources effectively, they need an active and comprehensive approach using a guiding framework. This manuscript summarizes such a framework, which consists of six components: activity sources, abridgements, activities context, affordances, ascertained boundaries, and actors. The conceptual framework can be helpful for practitioners and researchers interested in social content management.