The missing link: multimedia and e-commerce

  • Authors:
  • Fabio Nemetz

  • Affiliations:
  • University of Bath, Bath, UK

  • Venue:
  • CHI '00 Extended Abstracts on Human Factors in Computing Systems
  • Year:
  • 2000

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Abstract

The growing presence of e-commerce has not yet been grounded on sound and systematic research in human-computer interaction. The purpose of this research is to develop principles for the design and evaluation of effective and usable multimedia e-commerce applications. It has already identified generic multimedia features to be further developed into principles, through empirical work.