Multiple Online Auctions

  • Authors:
  • Y. Alex Tung;Ram D. Gopal;Andrew B. Whinston

  • Affiliations:
  • -;-;-

  • Venue:
  • Computer
  • Year:
  • 2003

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Abstract

Considers how the rapid transition of trade to the Internet raises critical questions about how well the time-honored methodologies, strategies, and processes that buyers and sellers use translate to the online world. Do Internet consumers effectively evaluate all available options? How do their decisions translate to seller profits? Determining whether consumer participation in multiple auctions yields optimal results offers one benchmark for evaluating the overall benefits of e-commerce.