On ordered weighted averaging aggregation operators in multicriteria decisionmaking
IEEE Transactions on Systems, Man and Cybernetics
The problem of linguistic approximation in clinical decision making
International Journal of Approximate Reasoning
Uniform crossover in genetic algorithms
Proceedings of the third international conference on Genetic algorithms
Adaptation in natural and artificial systems
Adaptation in natural and artificial systems
A sequential selection process in group decision making with a linguistic assessment approach
Information Sciences—Intelligent Systems: An International Journal
Direct approach processes in group decision making using linguistic OWA operators
Fuzzy Sets and Systems
Genetic algorithms + data structures = evolution programs (3rd ed.)
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Using fuzzy numbers in educational grading system
Fuzzy Sets and Systems
On a canonical representation of fuzzy numbers
Fuzzy Sets and Systems
Extensions of the TOPSIS for group decision-making under fuzzy environment
Fuzzy Sets and Systems
Benchmarking in linguistic importance weighted aggregations
Fuzzy Sets and Systems
Linguistic decision analysis: steps for solving decision problems under linguistic information
Fuzzy Sets and Systems - Special issue on soft decision analysis
Genetic Algorithms in Search, Optimization and Machine Learning
Genetic Algorithms in Search, Optimization and Machine Learning
Evolutionary Algorithms in Management Applications
Evolutionary Algorithms in Management Applications
Meta-Heuristics: Theory and Applications
Meta-Heuristics: Theory and Applications
Aggregation operators for linguistic weighted information
IEEE Transactions on Systems, Man, and Cybernetics, Part A: Systems and Humans
The Algebraic Properties of Linguistic Value "Truth" and Its Reasoning
IFSA '07 Proceedings of the 12th international Fuzzy Systems Association world congress on Foundations of Fuzzy Logic and Soft Computing
Information Sciences: an International Journal
Information Sciences: an International Journal
Decider: A fuzzy multi-criteria group decision support system
Knowledge-Based Systems
Fuzzy logic from the viewpoint of machine intelligence
Fuzzy Sets and Systems
IWANN'05 Proceedings of the 8th international conference on Artificial Neural Networks: computational Intelligence and Bioinspired Systems
Information Sciences: an International Journal
International Journal of Advanced Intelligence Paradigms
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Promotion activities are those marketing tools that have a fast and direct impact in the target market. Due to this fact, the selection of such activities is an important decision. This contribution attempts to devise a decision process for this problem in conditions of uncertainty, supplying a linguistic decision model for evaluating the satisfaction of the objectives by the potential solutions. The process uses a genetic algorithm to find a good solution in promotion selection, such that it will both accomplish the communication objectives of the company and minimise the invested amount.