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As the technology of hypertext matures and becomes widespread,the changes it brings to textuality will affect all fields ofwriting, including those associated with literature. Using animportant recent work of hypertextual fiction as a focal point,this paper offers a perspective on hypertext informed by literaryand social criticism. It invokes Jean Baudrillards distinctionbetween technologies of displacement (the robot) and technologiesof augmentation (the automaton) to argue for the design of textsand systems that are accessible and enabling rather than opaque andobjectifying.