Towards a framework for understanding the effectiveness of digital content exploitation strategies

  • Authors:
  • Ernst-Jan Goedvolk;Edward Faber;René W. Wagenaar

  • Affiliations:
  • Telematica Instituut, the Netherlands;Telematica Instituut, the Netherlands;Delft University of Technology, the Netherlands

  • Venue:
  • ICEC '04 Proceedings of the 6th international conference on Electronic commerce
  • Year:
  • 2004

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Abstract

Due to initiatives like Napster and Kazaa the business case for delivering protected digital content remains problematic. Still little is known about the effectiveness of content exploitation strategies. In this paper the literature on content protection, provisioning and usage is reviewed. Based on this review a causal framework is developed, which seeks to explain the effectiveness of content exploitation strategies. The paper ends with formulating a research agenda for studying content exploitation.