Multivariate data analysis (4th ed.): with readings
Multivariate data analysis (4th ed.): with readings
How should CIOs deal with Web-based auctions?
Communications of the ACM
The emerging role of electronic marketplaces on the Internet
Communications of the ACM
Cultural differences explaining the differences in results in GSS: implications for the next decade
Decision Support Systems - Special issue: Decision support systems: Directions for the next decade
Constraints on E-commerce in Less Developed Countries: The Case of China
Electronic Commerce Research
On Negotiations and Deal Making in Electronic Markets
Information Systems Frontiers
Building trust in online auction markets through an economic incentive mechanism
Decision Support Systems
Analysis and Design of Business-to-Consumer Online Auctions
Management Science
What makes consumers buy from Internet? A longitudinal study of online shopping
IEEE Transactions on Systems, Man, and Cybernetics, Part A: Systems and Humans
A study of online auction sites in Taiwan: product, auction rule, and trading type
International Journal of Information Management: The Journal for Information Professionals
Technical opinion: Why eBay lost to TaoBao in China: the Glocal advantage
Communications of the ACM - Rural engineering development
Task-technology fit and user acceptance of online auction
International Journal of Human-Computer Studies
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There has been tremendous growth of on-line auction activities over the last several years. However, what makes consumers adopt and use on-line auction has not been researched deeply. This paper aims to fill this gap. Based on extensive literature review on academic and commercial papers/reports/websites, we develop a comprehensive on-line adoption model along the framework of Theory of Planned Behaviour (TPB) and Innovation Diffusion Theory. The model is empirically tested by using Partial Least Square (PLS) based structural equation modeling approach. The primary data was collected via questionnaire survey in China. The results indicate that subject norm, trust and behavioural control have significant impact on the buying intention via on-line auction but personal innovativeness and attitude don't. Implications of the results are discussed.