Design for privacy in multimedia computing and communications environments
Technology and privacy
Internet privacy concerns confirm the case for intervention
Communications of the ACM
Privacy in e-commerce: examining user scenarios and privacy preferences
Proceedings of the 1st ACM conference on Electronic commerce
Privacy of medical records: IT implications of HIPAA
ACM SIGCAS Computers and Society
The economics of information security investment
ACM Transactions on Information and System Security (TISSEC)
Innovative web use to learn about consumer behavior and online privacy
Communications of the ACM - Digital rights management
Information Privacy: Corporate Management and National Regulation
Organization Science
Why Information Security is Hard-An Economic Perspective
ACSAC '01 Proceedings of the 17th Annual Computer Security Applications Conference
Modeling privacy values with experimental economics
Proceedings of the 2004 ACM workshop on Privacy in the electronic society
Conditioning Prices on Purchase History
Marketing Science
Economic aspects of information security: An emerging field of research
Information Systems Frontiers
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The importance of personal privacy to Internet users has been extensively researched using a variety of survey techniques. The limitations of survey research are well-known and exist in part because there are no positive or negative consequences to responses provided by survey participants. Such limitations are the motivation for this work. Experimental economics is widely accepted by economists and others as an investigative technique that can provide measures of economic choice-making that are substantially more accurate than those provided by surveys. This paper describes our efforts at applying the techniques of experimental economics to provide a foundation for (a) estimating the values that consumers place on privacy and various forms of security (encryption, HIPAA, etc.) and for (b) quantifying user responses to changes in the Internet environment. The contribution of this study is a better understanding of individual decision-making in the context of benefits and costs of making private information available to Internet sites. Preliminary results from a series of pilot studies are consistent with optimizing behaviors, indicating that continued application of experimental economics techniques in the quantification of Internet user actions in privacy/security space will be illuminating. Our results show that Internet users place great value on security measures, both regulatory and technical, that make identity theft much less likely. Our Web-based experiments indicate that privacy- and security- enhancing protections are likely to be subject to moral hazard responses, as participants in our online experiments became more aggressive in their Internet usage with greater protection in place.