Immunizing online reputation reporting systems against unfair ratings and discriminatory behavior
Proceedings of the 2nd ACM conference on Electronic commerce
CONFESS " An Incentive Compatible Reputation Mechanism for the Online Hotel Booking Industry
CEC '04 Proceedings of the IEEE International Conference on E-Commerce Technology
Assessing success factors of selling practices in electronic marketplaces
Proceedings of the International Conference on Management of Emergent Digital EcoSystems
Protecting buying agents in e-marketplaces by direct experience trust modelling
Knowledge and Information Systems
On the analysis of reputation for agent-based web services
Expert Systems with Applications: An International Journal
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In this paper, we propose a novel incentive mechanism for eliciting fair ratings of selling agents from buying agents. In our mechanism, buyers model other buyers and select the most trustworthy ones as their neighbors from whom they can ask advice about sellers. In addition, however, sellers model the reputation of buyers. Reputable buyers always provide fair ratings of sellers, and are likely to be neighbors of many other buyers. In marketplaces operating with our mechanism, sellers will increase quality and decrease prices of products to satisfy reputable buyers. In consequence, our mechanism creates incentives for buyers to provide fair ratings of sellers.