Cooperation models for mobile television in Europe

Authors:
Olivier Braet;Pieter Ballon
Affiliations:
Interdisciplinary Institute for Broadband Technology - Centre for Studies on Media, Information and Telecommunication (IBBT-SMIT), Vrije Universiteit Brussel, Pleinlaan 2, 1050 Brussels, Belgium;Interdisciplinary Institute for Broadband Technology - Centre for Studies on Media, Information and Telecommunication (IBBT-SMIT), Vrije Universiteit Brussel, Pleinlaan 2, 1050 Brussels, Belgium
Venue:
Telematics and Informatics
Year:
2008

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Abstract

This article examines the emerging cooperation models between the various stakeholders piloting mobile broadcasting in Europe. It adopts a generic business model design framework to systematically compare recent trials of mobile broadcasting technologies. The article illustrates the cross-impact of cooperation agreements between the various stakeholders on their technological, service-related and financial design choices, and provides insights on a number of business models issues in the upcoming commercialization phase of mobile digital TV broadcasting in Europe.