Designing interactive information access technologies for small scale rural indian farmers

  • Authors:
  • Rajasee Rege

  • Affiliations:
  • Indiana University, Bloomington, IN, USA

  • Venue:
  • CHI '09 Extended Abstracts on Human Factors in Computing Systems
  • Year:
  • 2009

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Abstract

More than 60% of the Indian population resides in rural areas with agriculture as the main profession. Although small scale rural Indian farmers possess deep knowledge about traditional agricultural practices, they oftentimes lack immediate, contextual and real time access to vital information such as the current state of the agro-market, making the right choice of pesticides and fungicides for pest management, weather conditions, and knowledge about newly introduced agricultural tools, techniques and practices. In this paper, I report the preliminary findings of an ongoing contextual user research study conducted in three different Indian villages in Maharashtra State. This research is targeted to uncover a deeper understanding of the information needs of Indian rural farmers through field observations and interviews, as well as to guide the human-centered design of potential Information and Communication Technology (ICT) solutions to cater to the information needs of small scale rural farmers in India.