Exploiting hierarchical domain structure to compute similarity
ACM Transactions on Information Systems (TOIS)
Trust Transfer on the World Wide Web
Organization Science
Developing and Validating Trust Measures for e-Commerce: An Integrative Typology
Information Systems Research
The development of initial trust in an online company by new customers
Information and Management
Clarifying the effects of internet monitoring on job attitudes: the mediating role of employee trust
Information and Management
Trust in consumer-to-consumer electronic commerce
Information and Management
A Research Agenda for Trust in Online Environments
Journal of Management Information Systems
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Environmental risky firms require technical advances in order to provide sustainable approaches, but also to generate trust in their progress. We use the theory of reasoned action to propose that users of the corporate web site build trusting beliefs regarding three characteristics of the firm -ability, integrity, and benevolence- which are relevant factors with regard to understanding their intention to trust when dealing with an employment opportunity in the firm. Our experimental results involved 218 master students from a large public university in Europe. Our results show that the level of integrity and benevolence perceived by the users of the corporate web site will increase their willingness to accept a job in an environmentally risky firm.