Multi-window displays for readers of lengthy texts
International Journal of Man-Machine Studies
Effects of screen presentation on text reading and revising
International Journal of Human-Computer Studies
User interface directions for the Web
Communications of the ACM
The content and design of web sites: an empirical study
Information and Management
Developing and validating an instrument for measuring user-perceived web quality
Information and Management
The bull's-eye: a framework for web application user interface design guidelines
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
Study of a Content Oriented Web Architectural Model
ICCNMC '01 Proceedings of the 2001 International Conference on Computer Networks and Mobile Computing (ICCNMC'01)
Implementing the Internet for business: A global marketing opportunity
International Journal of Information Management: The Journal for Information Professionals
| Hi-index | 12.05 |
The webpage is often one of the key factors that determine whether or not the browsers will stay. Limited webpage space should be utilized to design the optimal structure of layout in order to offer the important message, increase the surfing, and, furthermore, fully stimulate the click-through rate. Based on content analysis method, this study took female shopping websites as examples to categorize the major purchasing helper from most websites and further obtains the common principles of layout at e-commerce webpage; the layout of purchasing helper as well as the correlation analysis between purchasing helper and product categories are also analyzed. These common principles actually provide position-oriented characteristics that could offer guidelines for planning e-commerce webpage.