Tapping as a measure of cognitive load and website usability

  • Authors:
  • Michael J. Albers

  • Affiliations:
  • East Carolina University, Greenville, NC, USA

  • Venue:
  • Proceedings of the 29th ACM international conference on Design of communication
  • Year:
  • 2011

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Abstract

This article examines how cognitive load theory applies to website design and then considers using a tapping test as a practical method of measuring cognitive load. By identifying the design elements causing cognitive overload, the designer can potentially redesign the website to reduce it. The results of a pilot tapping test study are discussed which respect to its ability to determine if it can identify points of cognitive overload in a design. The results showed that the tapping test was an acceptable method, which could be easily integrated into current usability testing procedures.