A business model (BM) development methodology in ubiquitous computing environments

Authors:
Choon Seong Leem;Nam Joo Jeon;Jong Hwa Choi;Hyoun Gyu Shin
Affiliations:
School of Computer and Industrial Engineering, Yonsei University, Seoul, South Korea;School of Computer and Industrial Engineering, Yonsei University, Seoul, South Korea;School of Computer and Industrial Engineering, Yonsei University, Seoul, South Korea;School of Computer and Industrial Engineering, Yonsei University, Seoul, South Korea
Venue:
ICCSA'05 Proceedings of the 2005 international conference on Computational Science and Its Applications - Volume Part IV
Year:
2005

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Abstract

Even though the importance of a Business Model (BM) in ubiquitous computing environments has been growing, current research mainly focuses only on technology. Without a proper evaluation method for a BM, a promising BM has not been verified. In this research, we suggested a BM development methodology for ubiquitous computing, which contains the Business Model Analysis (BMA) framework for analyzing a BM and the Business Model Feasibility Analysis (BMFA) framework for evaluating a BM. The methodology is composed of phases, activities, and tasks in detail and depth, having systematic relations to each other. A prospective BM of ubiquitous computing environments could be extracted by this methodology.