Information Technology Effects on Firm Performance As Measured by Tobin's Q
Management Science
Does successful investment in information technology solve the productivity paradox?
Information and Management
Information Systems Research
Information Systems Research
The impact of information technology on individual and firm marketing performance
Behaviour & Information Technology
Information Systems Research
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Analyzing the beneficial effects of investments in information technology IT is an area of research that interests investors and academics. A number of studies have examined whether investments in IT have a positive effect on some measure of earnings or other form of financial return. Results from these studies have been mixed. This paper extends the literature by adopting an investor's perspective on firm performance when IT investments are made, using the preservation of capital as a performance measure. The authors examine companies that made public announcements of their investments in technology to see if they were able to mitigate losses to investors by reducing their downside risk to investors. This study further discusses whether different types of IT investments have different impacts on firm risk from an investor's viewpoint. Findings suggest that IT investments impact a firm's downside risk, and the authors offer an alternative perspective on the benefits of IT investments, particularly where no positive incremental financial results are evident.