The learning machine: mobile UX design that combines information design with persuasion design

  • Authors:
  • Aaron Marcus;Yuan Peng;Nicola Lecca

  • Affiliations:
  • Aaron Marcus and Associates, Inc., Berkeley, CA;Aaron Marcus and Associates, Inc., Berkeley, CA;Aaron Marcus and Associates, Inc., Berkeley, CA

  • Venue:
  • DUXU'13 Proceedings of the Second international conference on Design, User Experience, and Usability: health, learning, playing, cultural, and cross-cultural user experience - Volume Part II
  • Year:
  • 2013

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Abstract

In an era of increasing need for educated workers, higher costs of education, and emergence of virtual universities appealing to worldwide markets, new tablet-based online learning solutions are inevitable. The Learning Machine project of 2012 combines information design with persuasion design and seeks to change learning behavior in the short- and in the long-term. This paper explains the development of its user interface.