Selection of web sites for online advertising using the AHP
Information and Management
Mobile Permission Marketing: Framing the Market Inquiry
International Journal of Electronic Commerce
| Hi-index | 0.00 |
From the Publisher:In this exciting follow-up to their successful The Internet Report, Wall Street's Mary Meeker and the technology team at Morgan Stanley offer a groundbreaking look at the new world of advertising on the Net. Advertisers, ad agencies, web site owners, designers, entrepreneurs and investors alike will take away new strategies, ideas and answers to the most important question being asked about business on the Internet: How do you make it pay?