Cultural Differences in Creating the Global Mobile Internet: A Theoretical Basis and Program of Research

  • Authors:
  • A. Urbaczewski;J. Wells;S. Sarker;M. Koivisto

  • Affiliations:
  • -;-;-;-

  • Venue:
  • HICSS '02 Proceedings of the 35th Annual Hawaii International Conference on System Sciences (HICSS'02)-Volume 1 - Volume 1
  • Year:
  • 2002

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Abstract

CLWMC02In this paper, we set forth a program of research for identifying the pertinent issues that are affecting the adoption and use of mobile electronic commerce applications and collaborative mobile technologies. The primary vehicle for understanding these issues is the observation and analysis of how different cultures utilize these emerging technologies. For example, why is short message service (SMS) messaging so popular in Europe but barely used in the US? A review of the existing and near-future technologies is provided, along with the differences in national infrastructure as well as culture. The roles of cognitive fit and technology acceptance model (TAM) in addressing these questions are reviewed, along with other relevant literature. Finally, a listing of research questions and a research plan for testing them is detailed. While no research on this plan has yet been conducted by the authors in time for the press deadline, it is hoped that some studies will have been completed and analyzed to the point where preliminary findings can be shared with the conference audience at HICSS itself.