Testing an extended model of IT acceptance in the Chinese cultural context

  • Authors:
  • En Mao;Prashant Palvia

  • Affiliations:
  • Nicholls State University;University of North Carolina - Greensboro

  • Venue:
  • ACM SIGMIS Database
  • Year:
  • 2006

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Abstract

Research on technology acceptance and diffusion is critical, providing insights into how organizations can manage the adoption and use of information technology. With globalization, it is important to understand IT adoption in other cultures. The primary purpose of this study is to enrich the understanding of IT acceptance by extending a U.S.-based research model to a different culture, namely China. We conducted a cross-sectional survey of e-mail users in 30 Chinese organizations. Structural equation modeling was used to validate the model and test the hypotheses. We draw comparisons between our findings and existing studies, and discuss theoretical and practical implications.