Segmentation, categorization, and identification of commercial clips from TV streams using multimodal analysis

  • Authors:
  • Ling-Yu Duan;Jinqiao Wang;Yantao Zheng;Jesse S. Jin;Hanqing Lu;Changsheng Xu

  • Affiliations:
  • Institute for Infocomm Research, Singapore and University of Newcastle, Australia;Chinese Academy of Sciences, Beijing, China;Institute for Infocomm Research, Singapore;University of Newcastle, Australia;Chinese Academy of Sciences, Beijing, China;Institute for Infocomm Research, Singapore

  • Venue:
  • MULTIMEDIA '06 Proceedings of the 14th annual ACM international conference on Multimedia
  • Year:
  • 2006

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Abstract

TV advertising is ubiquitous, perseverant, and economically vital. Millions of people's living and working habits are affected by TV commercials. In this paper, we present a multimodal ("visual + audio + text") commercial video digest scheme to segment individual commercials and carry out semantic content analysis within a detected commercial segment from TV streams.Two challenging issues are addressed. Firstly, we propose a multimodal approach to robustly detect the boundaries of individual commercials. Secondly, we attempt to classify a commercial with respect to advertised products/services. For the first, the boundary detection of individual commercials is reduced to the problem of binary classification of shot boundaries via the mid-level features derived from two concepts: Image Frames Marked with Product Information (FMPI) and Audio Scene Change Indicator (ASCI). Moreover, the accurate individual boundary enables us to perform commercial identification by clip matching via a spatial-temporal signature. For the second, commercial classification is formulated as the task of text categorization by expanding sparse texts from ASR/OCR with external knowledge. Our boundary detection has achieved a good result of F1 = 93.7% on the dataset comprising 499 individual commercials from TRECVID'05 video corpus. Commercial classification has obtained a promising accuracy of 80.9% on 141 distinct ones. Based on these achievements, various applications such as an intelligent digital TV set-top box can be accomplished to enhance the TV viewer's capabilities in monitoring and managing commercials from TV streams.