Reader's models of text structures: the case of academic articles
International Journal of Man-Machine Studies
Journal of Educational Multimedia and Hypermedia
Perceptual user interfaces: perceptual bandwidth
Communications of the ACM
Journal of Educational Multimedia and Hypermedia
The Internet and Health Communication
The Internet and Health Communication
Multimedia design for communication of dynamic information
International Journal of Human-Computer Studies - Special issue: Interactive graphical communication
Interacting with hypertext: a meta-analysis of experimental studies
Human-Computer Interaction
A socio-cognitive framework for designing interactive IR systems: Lessons from the Neanderthals
Information Processing and Management: an International Journal
Proceedings of the 13th International Conference on Human-Computer Interaction. Part IV: Interacting in Various Application Domains
An experimental study of learner perceptions of the interactivity of web-based instruction
Interacting with Computers
Journal of the American Society for Information Science and Technology
Information behavior in stages of exercise behavior change
Journal of the American Society for Information Science and Technology
Effect of interactivity on learner perceptions in Web-based instruction
Computers in Human Behavior
| Hi-index | 0.00 |
The Internet is increasingly being recognized for its potential for health communication and education. The perceived relative advantage of the Internet over other media is its cost-effectiveness and interactivity, which in turn contribute to its persuasive capabilities. Ironically, despite its potential, we are nowhere nearer understanding how interactivity affects processing of health information and its contribution in terms of health outcomes. An experiment was conducted to examine the effects of Web interactivity on comprehension of and attitudes towards two health Web sites, and whether individual differences might moderate such effects. Two sites on skin cancer were designed with different levels of interactivity and randomly assigned to 441 undergraduate students (aged 18–26) at a large southeastern university. The findings suggest that interactivity can significantly affect comprehension as well as attitudes towards health Web sites. The article also discusses insights into the role of interactivity on online health communications, and presents implications for the effective design of online health content. © 2007 Wiley Periodicals, Inc.