Mobile computing in the retail arena
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
Systems architecture for pervasive retail
Proceedings of the 2003 ACM symposium on Applied computing
Bluetooth and WAP push based location-aware mobile advertising system
Proceedings of the 2nd international conference on Mobile systems, applications, and services
MobiPass: a passport for mobile business
Personal and Ubiquitous Computing
An architecture for unifying web services authentication and authorization
ICSOC'05 Proceedings of the Third international conference on Service-Oriented Computing
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In this paper, we describe how to apply our previous research outcome, the MobiPass architecture to the retailing industry to enrich the shopping experience and provide new capabilities in the full retailing process. We consider these capabilities within the framework of Assael's five stages of the retail process By employing the MobiPass architecture in the retailing industry, the retailers and buyers can establish a trustworthy connection regardless of whether they have prior knowledge of each other or not, information gathering can be more intelligent and accurate, it enlarges the range of the customer's options and helps the retailer to filter to more likely genuine potential buyers. Furthermore, the MobiPass architecture can be used to provide new options in retail payment.