Multivariate data analysis (4th ed.): with readings
Multivariate data analysis (4th ed.): with readings
The Freedom Economy: Gaining the Mcommerce Edge in the Era of the Wireless Internet
The Freedom Economy: Gaining the Mcommerce Edge in the Era of the Wireless Internet
Smart Mobs: The Next Social Revolution
Smart Mobs: The Next Social Revolution
A Marketing Model for Mobile Wireless Services
HICSS '03 Proceedings of the 36th Annual Hawaii International Conference on System Sciences (HICSS'03) - Track 3 - Volume 3
Rising sun: iMode and the wireless Internet
Communications of the ACM - Blueprint for the future of high-performance networking
Communications of the ACM - Mobile computing opportunities and challenges
The Mobile Internet: The Pioneering Users' Adoption Decisions
HICSS '05 Proceedings of the Proceedings of the 38th Annual Hawaii International Conference on System Sciences (HICSS'05) - Track 3 - Volume 03
Asynchronous Adoption Patterns of Mobile Services
HICSS '05 Proceedings of the Proceedings of the 38th Annual Hawaii International Conference on System Sciences - Volume 07
What drives mobile commerce? An empirical evaluation of the revised technology acceptance model
Information and Management
Mobile Communications: Re-negotiation of the Social Sphere (Computer Supported Cooperative Work)
Mobile Communications: Re-negotiation of the Social Sphere (Computer Supported Cooperative Work)
Exploring factors affecting the adoption of mobile commerce in Singapore
Telematics and Informatics
What do we know about mobile internet adopters? A cluster analysis
Information and Management
The Evolution of New Mobile Applications: A Sociotechnical Perspective
International Journal of Electronic Commerce
Consumer-based m-commerce: exploring consumer perception of mobile applications
Computer Standards & Interfaces
Expert Systems with Applications: An International Journal
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Mobile Data Services (MDS) encompass all non-voice value-adding services accessible through mobile networks that are designated to augment end-user experience with mobility and enrich mobile business models. The diffusion path of MDS varies considerably across countries and consumer segments with the Asia Pacific region leading the way and Europe and the Americas lagging behind. In view of this divergence in MDS adoption patterns, our study focuses on two countries, Greece and South Korea, considered representative of the aforementioned dipole, and seeks to cross-compare user perceptions, usage levels and experiences with MDS. In doing so, the study draws upon a framework summarizing the key factors influencing MDS adoption and highlights the need to delve into more depth on the consumer side. Key findings from the empirical research in both countries (N = 1,935) show similar, however not identical, MDS categorizations which, in turn, generate three user clusters, namely heavy users, light users and trend followers. Within-country and cross-country comparisons pinpoint that heavy users, as well as Greek MDS adopters, are more disposed to business-oriented usages of mobile data services. Thus, cultural-driven user idiosyncrasies and socio-economic contextual factors emerge as further research directions for understanding the non-unitary evolution path of MDS around the globe.