User-producer interaction in Web site development: Motives, modes, and misfits

Authors:
Frank J. van Rijnsoever;Jan Faber;Marnix L. J. Brinkman;Marijn A. van Weele
Affiliations:
Innovation Studies Utrecht, Copernicus Institute, Utrecht University, Heidelberglaan 2, 3584 CS Utrecht, The Netherlands;Innovation Studies Utrecht, Copernicus Institute, Utrecht University, Heidelberglaan 2, 3584 CS Utrecht, The Netherlands;Science and Innovation Management, Utrecht University, Heidelberglaan 2, 3584 CS Utrecht, The Netherlands;Science and Innovation Management, Utrecht University, Heidelberglaan 2, 3584 CS Utrecht, The Netherlands
Venue:
Journal of the American Society for Information Science and Technology
Year:
2010

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Abstract

This paper studies the role and effects of user-producer interaction (UPI) in the production of Web sites. The results of two empirical studies, one from a producer perspective and one from a user perspective, are presented. It is concluded that using UPI in the development of informative Web sites for a large public is a risky process, because it is hard to identify and define the most targeted users and their particular needs. The implications of these results are discussed. © 2010 Wiley Periodicals, Inc.