New metrics for new media: toward the development of Web measurement standards
World Wide Web Journal - Special issue on advancing HTML: style and substance
Web home pages as advertisements
Communications of the ACM
Electronic commerce: a managerial perspective
Electronic commerce: a managerial perspective
Web usage mining for Web site evaluation
Communications of the ACM
Consumer reactions to electronic shopping on the world wide web
International Journal of Electronic Commerce
A motivational model of microcomputer usage
Journal of Management Information Systems
A Multi-method Approach to the Assessment of Web Page Designs
ACII '07 Proceedings of the 2nd international conference on Affective Computing and Intelligent Interaction
The role of pleasure in web site success
Information and Management
User-producer interaction in Web site development: Motives, modes, and misfits
Journal of the American Society for Information Science and Technology
Explaining factors influencing the consumer adoption of broadband
International Journal of Business Information Systems
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
The dilemma of the hedonic - Appreciated, but hard to justify
Interacting with Computers
Information and Management
Computers in Human Behavior
Construct Validity Assessment in IS Research: Methods and Case Example of User Satisfaction Scale
Journal of Organizational and End User Computing
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What does a high performance website look like? And how can we measure its performance? The present research develops and validates a new scale that measures Web performance as perceived by consumers. This scale discerns the formation of Web performance into the hedonic and utilitarian aspects reflecting Web users' entertainment and information needs. Content domains for the two aspects were developed based on marketing and information systems literatures, and then tested for reliability and validity in two studies involving a total of 912 Web users. The measure was purified through exploratory and confirmatory factor analyses and MTMM models, resulting in one three-item scale for hedonic (reliability=0.867) and one four-item scale for utilitarian (reliability=0.850) Web performance. The scale thus developed not only has face validity, but also displays adequate construct reliability, convergent validity, discriminant validity, and nomological validity. It achieved reliability and validity using only seven items for the two aspects of Web performance making it highly feasible for implementation and particularly appealing to Web managers for tracking and improving site performance.