Going wireless: behavior & practice of new mobile phone users
CSCW '00 Proceedings of the 2000 ACM conference on Computer supported cooperative work
CHI '01 Extended Abstracts on Human Factors in Computing Systems
Developing and Validating Trust Measures for e-Commerce: An Integrative Typology
Information Systems Research
Mobile commerce: what it is and what it could be
Communications of the ACM - Mobile computing opportunities and challenges
Personal and Ubiquitous Computing
Everyday practices with mobile video telephony
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
A review for mobile commerce research and applications
Decision Support Systems
Consuming video on mobile devices
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
txt 4 l8r: lowering the burden for diary studies under mobile conditions
CHI '07 Extended Abstracts on Human Factors in Computing Systems
At home and with computer access: why and where people use cell phones to access the internet
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
Mobile taskflow in context: a screenshot study of smartphone usage
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
"Shared joy is double joy": the social practices of user networks within group shopping sites
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
Remote shopping advice: enhancing in-store shopping with social technologies
Proceedings of the 17th ACM conference on Computer supported cooperative work & social computing
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Recently, there has been widespread growth of shopping and buying on mobile devices, termed mCommerce. With this comes a need to understand how to best design experiences for mobile shopping. To help address this, we conducted a diary and interview study with mCommerce shoppers who have already adopted the technology and shop on their mobile devices regularly. Our study explores typical mCommerce routines and behaviours along with issues of soft trust, given its long-term concern for eCommerce. Our results describe spontaneous purchasing and routine shopping behaviours where people gravitate to their mobile device even if a computer is nearby. We found that participants faced few trust issues because they had limited access to unknown companies. In addition, app marketplaces and recommendations from friends offered a form of brand protection. These findings suggest that companies can decrease trust issues by tying mCommerce designs to friend networks and known marketplaces. The caveat for shoppers, however, is that they can be easily lured into a potentially false sense of trust.