An empirical study on the relationship among trust and the risky and non-risky components of e-commerce

Authors:
Xibao Zhang
Affiliations:
Department of International Economics & Trade, Qingdao University, Qingdao, China
Venue:
WISM'12 Proceedings of the 2012 international conference on Web Information Systems and Mining
Year:
2012

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Abstract

The influence of trust on the adoption of B2B international e-commerce by Chinese firms was empirically investigated by a questionnaire survey of Chinese international trade professionals. The major findings are that, first, for both the risky and non-risky components of e-commerce, trust only affects the adoption of some, but not all, of them. This contrasts with the current assumption that trust only impacts the adoption of the risky components of e-commerce. Secondly, there are also statistically significant relationships among the various components of e-commerce, both within each type and between them.