Building consumer trust online
Communications of the ACM
"Trust me, I'm an online vendor": towards a model of trust for e-commerce system design
CHI '00 Extended Abstracts on Human Factors in Computing Systems
Formal Aspects of a Generic Model of Trust for Electronic Commerce
HICSS '00 Proceedings of the 33rd Hawaii International Conference on System Sciences-Volume 6 - Volume 6
Measuring self-disclosure online: Blurring and non-response to sensitive items in web-based surveys
Computers in Human Behavior
Drivers, challenges and consequences of E-recruiting: a literature review
Proceedings of the 49th SIGMIS annual conference on Computer personnel research
Self-disclosure at social networking sites: An exploration through relational capitals
Information Systems Frontiers
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The present study extends the research on user trust in e-commerce to the area of e-recruitment, focusing specifically on the importance of perceived privacy to evoke user trust and self-disclosure. Two websites of a fictitious online recruitment site were compared, which differed only in their level of perceived privacy. It was found that an interface conveying a high level of privacy significantly increased user trust. Although users with high trust scores also disclosed more and more sensitive information than users with low trust scores, this could not be attributed solely to the perceived privacy of the online job bank.