Automated bilateral bargaining about multiple attributes in a one-to-many setting

  • Authors:
  • E. H. Gerding;D. J. A. Somefun;J. A. La Poutré

  • Affiliations:
  • Center for Mathematics and Computer Science (CWI), Amsterdam, The Netherlands;Center for Mathematics and Computer Science (CWI), Amsterdam, The Netherlands;Center for Mathematics and Computer Science (CWI), Amsterdam, The Netherlands

  • Venue:
  • ICEC '04 Proceedings of the 6th international conference on Electronic commerce
  • Year:
  • 2004

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Abstract

Negotiations are an important way of reaching agreements between selfish autonomous agents. In this paper we focus on one-to-many bargaining within the context of agent-mediated electronic commerce. We consider an approach where a seller agent negotiates over multiple interdependent attributes with many buyer agents in a bilateral fashion. In this setting, "fairness," which corresponds to the notion of envy-freeness in auctions, may be an important business constraint. For the case of virtually unlimited supply (such as information goods), we present a number of one-to-many bargaining strategies for the seller agent, which take into account the fairness constraint, and consider multiple attributes simultaneously. We compare the performance of the bargaining strategies using an evolutionary simulation, especially for the case of impatient buyers. Several of the developed strategies are able to extract almost all the surplus; they utilize the fact that the setting is one-to-many, even though bargaining is bilateral.