Management Science
Dynamic Routing and Operational Controls in Workflow Management Systems
Management Science
Bundling Information Goods: Pricing, Profits, and Efficiency
Management Science
The Virtual Community: Homesteading on the Electronic Frontier
The Virtual Community: Homesteading on the Electronic Frontier
Electronic Commerce
Electronic Markets, Hierarchies, Hubs, and Intermediaries
Information Systems Frontiers
Bundling and Competition on the Internet
Marketing Science
The design and development of a financial cybermarket with a bundle trading mechanism
International Journal of Electronic Commerce
The Economic Leverage of the Virtual Community
International Journal of Electronic Commerce
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Electronic communities can be designed to organize consumers, to pool their purchasing power, and to guide their purchasing decisions. Such commercial electronic communities have the potential to facilitate the creation of novel marketplaces, and even radically change the buyer--seller interaction, as physical communities did throughout the history. Commercial electronic communities are groups of consumers that participate in the marketplace as a single unit. In addition to bargaining power gained from such bundling, such communities can expand markets by reducing market uncertainty, and they have the potential to drastically reduce transaction costs. However, these benefits are not automatic, and the optimum design and implementation of communities are critical to their economic success. The size and the makeup of a community, the size and the nature of the product bundle it offers, and the concise description and efficient implementation of the community as an electronic marketplace are all critical factors for the success of a community.