An emergent role for TV in social communication

  • Authors:
  • Doug Williams;Marian F. Ursu;Pablo Cesar;Karl Bergström;Ian Kegel;Joshan Meenowa

  • Affiliations:
  • British Telecommunications Plc., Ipswich, United Kingdom;Goldsmiths, University of London, London, United Kingdom;CWI: Centrum voor Wiskunde en Informatica, Amsterdam, Netherlands;The Interactive Institute, Kista, Sweden;British Telecommunications Plc., Ipswich, United Kingdom;British Telecommunications Plc., Ipswich, United Kingdom

  • Venue:
  • Proceedings of the seventh european conference on European interactive television conference
  • Year:
  • 2009

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Abstract

This paper discusses early results from the EU FP7 project Together Anywhere Together Anytime (TA2).TA2 is related to the use of television as a device which supports social interactions between groups.The paper introduces the idea of framing experiences, within which social communication can take place, and explains that social communication is a key motivator in a number theories on a human motivation. The paper reports how some ideas from framing experiences were evaluated through semi structured interviews with 16 families across 4 European countries. It discusses how some of the key issues and behaviours mentioned by users generate a number of hypotheses about how such communications could be improved.